Don't Forget Your Friends, Pink

Agency Network: 
June 2010

To Celebrate the 30th Birthday of the Post-it note, we created a Facebook Game to remind people what's most important to us. Our friends. In an age were we are defined by the amount of Facebook friends and twitter followers we have we wanted to challenge people to prove how many of these friends they actually knew. Giant oversized Outdoor Post-it products drove people to the site.

Outdoor advertisment created by Profero, United Kingdom for 3M, within the category: Office Equipment.

Advertising Agency: Profero London, UK
Executive Creative Director: Elspeth Lynn
Head of Art: Paul Hogarth
Art Director: Warren Frost
Copy Writer: Dave Newbold
Designers: Callum Loftus, Hayden Peek
Typographer: Alison Carmichael
Production Company: B-Reel

Comments (7)

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Phil Lestino's picture
Phil Lestino
Activity Score 1684

Well....who could have thought of that? I wonder if there are a series of different couloured post-its????

robbierae's picture
Activity Score 84

It's not the thought. It's the will to get it made. For that alone, I salute it.

capywriter's picture
Activity Score 5509

The main idea is the website. These are the means to make people visit the site.

TommyO's picture
Activity Score 1866

What's with the pink color? I can't see! I can't SEE!!!
(No really, nice one)

Guest's picture

simple... but i like ^^+

indo's picture
Activity Score 72


rurorjuror's picture
Activity Score 745

Simple & easy,