Retire Early

Agency Network: 
July 2011

Film advertisment created by BBDO, Australia for X Lotto, within the category: Gaming.

Advertising Agency: Clemenger BBDO, Adelaide, Australia
Creative Directors: Greg Knagge, Geoff Robertson
Creatives: Andrew Slattery, Brenton Canty, Ollie Prenton, Jordan Hillier
Account Director: Bryce Coombe
Account Coordinator: Sophie Lindsay
Director: Nick Matthews
Production Company: Mills Street Productions
Agency Producer: Jules Callen

Comments (6)

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Temple's picture
Activity Score 11337

Retire early is a nice strategy, but I have to say that I would not alter their physical appearance, the commercial loses its subtlety and becomes kind of gross.

atb2005's picture
Activity Score 13557

I beg to differ. And gross? You haven't seen gross lately, I think.

pez's picture
Activity Score 1804

I don't want to became old so fast! Is sad!

Boxey's picture
Activity Score 8879

Should've been a :30, if at all.

kleenex's picture
Activity Score 50174

I fully agree even though I do not like the ad at all.

AdBuzzer's picture
Activity Score 1174

it's easy to use the stereotype: retirement = old people, but it could be a far better work if they challenged that stereotype and showed how different an early retirement could be for a relatively young person,