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We Received a Prestigious Award… And Destroyed It

Agency Network: 
Published/Aired: 
February 2018

Description

After winning Effies for three clients, Kunstmaan - a Belgian creative experience agency, part of Accenture Interactive - was handed the ‘Most Effective Agency of the Year’ Award.

It’s no surprise that we are very proud of this very prestigious recognition. So we decided to cherish it… by totally destroying it.

As part of a self-promo campaign, we literally cut our Most Effective Agency Award in pieces.

Advertising Agency: Kunstmaan, Belgium (Part of Accenture Interactive)
Managing Director: Wim Vanhaeren
Strategic Director: Christ’l De Jonghe
Strategic Planner: Thomas Rubbens
Creative Director: Stijn Jacquemyn
Art Director: Chris Goossens
Copywriter: Robbie Cap
Main Campaign Designer: Steve Krol
Design: Astrid Vanwolleghem, Ymke Smets
Digital Director: Tim Lettany
Digital Strategist: Carla Mouchbahani
Digital Campaign Experts: Karel Lovenich, Marie-France Levaque
Digital Project Manager: Lotte Lim
Account Team: Hanne Jacobs, Dorien Draps, Thomas Rubbens
Media Expert: Wout Dockx
UX Design: Geert Van Grunderbeek, Nele Westhof
Front-end Developer: Dries Beerten
Production Company: Friction Productions
Photographer: Jan Pollers
3D Milling Company: Wimba
Voice Over: John Boyle
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Highest Rated

capywriter's picture

In fact our campaign already aired in december 2017. We had an earlier version of the video online (without subtitles): https://www.youtube.com/watch?v=XfWz8p1msUE&t=10s

No copycats here ;)

capywriter
Activity Score 5512
Copywriter at Freelance
Diogo Stilwell's picture

Not very effective at researching...or very effective at copying?

https://www.adsoftheworld.com/media/digital/split_everything

Diogo Stilwell
Activity Score 12
capywriter's picture

In fact our campaign already aired in december 2017. We had an earlier version of the video online (without subtitles): https://www.youtube.com/watch?v=XfWz8p1msUE&t=10s

No copycats here ;)

capywriter
Activity Score 5512
Copywriter at Freelance
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