Kenya Bucket List

Agency Network: 
August 2013

4 Year Olds Bucket List - Water is Life


Film advertisment created by DDB, United States for WATERisLIFE, within the category: Public Interest, NGO.

Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Group Creative Director: Andrew McKechnie
Creative Director: Julia Neumann
Art Director: Sam Shepherd, Donna Kwon
Copywriter: Frank Cartagena, Kevin Meagher
Head of Design: Juan Carlos Pagan
Designer: Brian Gartside
Head of Production: Ed Zazzera
Director / Editor: Alec Helm
Producer: Nina Horowitz
Business Manager: Lynda Blaney-Smith
Color correct: Nice Shoes
Music: Singing Serpent

Comments (11)

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Highest Rated

nepotiums's picture
Activity Score 251

Brilliant. And touching.

morse's picture
Activity Score 18024

Wow, just wow. Very convincing. Where do I donate?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
Activity Score 50528
makasun's picture
Activity Score 137

Nice. I like it!

Jase Corbs's picture
Jase Corbs
Activity Score 56

Manly tears were shed.

JuanCabral's picture
Activity Score 45

Wow. Thanks DDB. It's things like this that make me happy to be in advertising.

certaintly's picture
Activity Score 3994

a 4 yr old's bucket list is a really smart idea.
i wouldve liked it better if it they focused only on the simple stuff, showing that it's even just the simple stuff that he doesnt get to appreciate/experience

mr.x's picture
Activity Score 998

Agree. Although some of the things were simple. Like seeing the ocean. But yeah I'd like it even more if the list were, for example: seeing the ocean, learn to swim, ride a bike, see a movie at the theatres, make snow angels. That would show how unfortunate people appreciate little things in life.

Mongoose's picture
Activity Score 4961

One more, just one more & tears will flow freely... This is amazing stuff!

Make the logo Bigger and the black, Darker!

James Halloran's picture
James Halloran
Activity Score 10

Now, that is a heart-touching ad! Full of power and a strong message!

Nicole Benson's picture
Nicole Benson
Activity Score 2

WOW. Absolutely beautiful.
Perhaps I am the target audience for this ad or maybe I just sensitive, but I certainly felt the emotional message this commercial delivered.
I like the way it conveyed the urgency of this issue without making it a 'sad' commercial.
I will certainly be sharing this.


nepotiums's picture
Activity Score 251

Brilliant. And touching.