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Yurie

Campaign
Agency Network: 
Published/Aired: 
October 2009

Also From This Campaign 3

Description

Car engineers surrender to Volkswagen’s new Golf.

Film advertisement created by Havas, Canada for Volkswagen, within the category: Automotive.

Caption

The new Golf. Raising the bar. Again.

Advertising Agency: Palm + Havas, Montréal, Canada
Creative Director: Pascal De Decker
Copywriter: Stuart Macmillan
Artistic Director: Tony Hird
Strategic Planner: Aurélie Dehling
Agency Producer: Marielle Mougeot
Production House: Films Traffik
Director: Matthieu Mantovani
Director of Photography: André Chemetoff
Production House Producer: Michel David
Postproduction: Vision Globale
Music: Studios Apollo
Scoring: Sonart
Web Production: Marie-Claire Garneau
Print Production: Suzanne Mainville, Gabrielle Lamarche
Client Services: Marie-Ève Lévesque, Marjolaine Durand
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hagemony's picture

i like the idea.

hagemony
Activity Score 335
Guest's picture

Me too.

Guest
Guest's picture

Not sure, the idea is pretty average and basic.
Jealous engineers? Old idea. Done so many times.

Guest
Guest's picture

Didn't you know that people in Japan drives left, as english people?

Guest
satrianee's picture

we all wish this kind of details are not missed in ads.

They'd better use a disappointed US engineer opened a hotel in Niagara Falls instead of Japan. For any European car lovers, can any Japanese car ever be a threat?

satrianee
Activity Score 3748
Chori Arg's picture

does japanese drive on the other side?

Chori Arg
Activity Score 173
Art Director at Ponce Buenos Aires. Escuela Superior de Creativos Publicitarios
Guest's picture

Done for audi..

Guest
alexander_bickov's picture

Nice idea

alexander_bickov
Activity Score 3279
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