24h Tremblant

Agency Network: 
January 2011

Volkswagen: 24h Tremblant


The 24h of Tremblant is a fun and festive event for the benefit of sick and at risk children. But once the cold night arrives, it feels a lot less fe stive. So Volkswagen found a way to warm things up with some words of encouragement for the participants.

Film advertisment created by Havas, Canada for Volkswagen, within the category: Automotive.

Advertising Agency: Palm + Havas, Montréal, Canada
VP Creative: Pascal De Decker
Creative Director: Stuart Macmillan
Art Director: Steve Pépin
Copywriter: Mathieu Bouillon
Agency Producer: Lisa Arduini
Account Service: Marc Gagnier, Céline Chouéri, Claudianne Godin, Karine Day
Director: Kim Nguyen
Producer: Alex Sliman
Offline Editing: Shed
Colorisation: Vision Globale
Online Editing: Vision Globale
Music: Apollo Studios
Sound: Sonart

Comments (6)

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Nude Copy's picture
Nude Copy
Activity Score 1054

Thumbs up for volkswagen. I don't want to comment on ad but only the effort

Sdb's picture
Activity Score 1362

Good one!

Glut's picture
Activity Score 3935

Not boring, but too long. It´s a nice idea but the connection with VW is very far...

morse's picture
Activity Score 18024

I don't really understand if this is an ad or a documentary of an action... :/

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

alexander_bickov's picture
Activity Score 3279


dezir's picture
Activity Score 7

Ah.. A real emotional ad of a company!