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Super Freak

Agency Network: 
Published/Aired: 
April 2009

Description

Film advertisement created by TBWA, United States for Visa, within the category: Finance.

Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Global Director Media Arts: Lee Clow
Executive Creative Director: Rob Schwartz
Group Creative Director: Patrick O’Neill
Senior Art Directors: Diko Daghlian, Brent Anderson
Senior Copywriter: Steve Howard
Senior Producer: Mary Ellen Duggan
Production Company: Epoch
Director: Phil Morrison
Executive Producer: Jerry Soloman
Line Producer: Jeff MacDougall
Off-line Editorial: HutchCo
Editor: Jim Hutchins
Assistant Editor: Steve Miller
Post Producer: Lecia Badean-Doane
On-Line Editorial: Brickyard
Title / Animation Company: Brand New School
Executive Producer: Jennifer Sofio
Producer: Darren Jaffe
Sound Design: Lime Studios
Sound Designer: Rohan Young
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NastyJester's picture

The connection?

NastyJester
Activity Score 740
Copywriter
SwordfishMedia's picture

I think the basic idea of this commercial is that with a debit card you can buy also music online...

people use debit visa -> buy music online -> more people go funky

:)

SwordfishMedia
Activity Score 40
cross-media agency |

Swordfish Media
http://www.thisisswordfish.com/
http://swordfish-media.com/

Wordnerd's picture

still random. jesters right

Wordnerd
Activity Score 6692
Copywriter
Guest's picture

I think the connection here is that music is listened to pretty much everywhere and the visa card can be used in most establishments.

Guest
CurryJ's picture

Like NastyJester asked, where's the connection?

CurryJ
Activity Score 953
Copywriter |

================================================
I think; therefore I am

Black Fauns's picture

OMG!!!

Black Fauns
Activity Score 137
Copywriter at London
sirvan's picture

Yay, more people singing a long with a kitsch song. WTF? ...must be a horrible client, because the line is wide-open and the agency doesn't suck, usually.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

Guest's picture

super boring!

Guest
Guest's picture

That was disappointing.

Guest
corndogfuneral's picture

Totally missed the connection too.

corndogfuneral
Activity Score 1053
Art Director
TRICKY's picture

his "FUNKY" word in the end of the V/O isnt funky at all besides that this kinda of visual edit with ppl singing the same song have been done since the dawn of time

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

I think it's great.

Guest
Guest's picture

I think it was great too. The whole idea was to remember. Key #1 in advertising. The song is catchy, easily remembered, and the link was to Visa. It would appeal to many different people. Good job.

Guest
Blair Semenoff's picture

Doesn't fit the "brand" image

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
Guest's picture

Why is here this commercial?????????

Guest
Guest's picture

I love it

Guest
Guest's picture

Is the Voice Morgan Freeman??

Guest
Guest's picture

love the legs in the dressing room ad better

Guest
Guest's picture

haha i love this commercial and the song and the way the guy sitting down with he's headphones sings the song hes suppa funneyyy

Guest
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