Every year Toyota launches "Toyotathon," a two month promotion where you can buy any car model with especial benefits.
Film advertisement created by Y&R, Peru for Toyota, within the category: Automotive.
Executive Creative Director: Christian Sanchez Mac Donald
Creative Director / Copywriter: Jefferson Cortavarria
Creative Director / Art Director: Tony Cruz
Account Director: Renato Baracco
Account Executive: Arleth Cueva
Agency Producers: Leoni Lizarzaburu, Akinori Sato
Production Company: Rebeca
Executive Producer: Alejandro Noriega
Film Director: Emiliano Cruz
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