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Agency Network: 
Published/Aired: 
July 2009

Also From This Campaign 2

Description

Film advertisement created by JWT, Spain for The World March for Peace, within the category: Public Interest, NGO.

Caption

Imagine a world without war. Walk for it. The worldmarch.org

Advertising Agency: JWT, Delvico, Madrid, Spain
Creative Director: Miguel Bemfica
Art Director Director: Iván de Dios
Copywriter: Alberto Espeja
Production: Dalton´s
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krautland's picture

it's an interesting juxtaposition to watch but the solution didn't do it for me.

krautland
Activity Score 3216
Art Director at erm... no calls please.
wawa0707's picture

I thought it's brilliant!

The best thing about about it is a lighthearted notion on a serious topic (with a serious jet!)

wawa0707
Activity Score 26
Planner
Guest's picture

good idea, dodgy audio/ voiceover

Guest
Guest's picture

Nice idea, but I preferred the aircraft carrier TVC. This one would work better if the aircraft was operating as a commercial flight, rather than a taxi. The "This is your captain speaking" voiceover would fit well, too.

Guest
Guest's picture

Imagine a world run by adults.

Instead of walking for peace, why not walk for hungry children or homeless vets or a clue.

Guest
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