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Scorched

Agency Network: 
Published/Aired: 
July 2012

Description

Line Producer:Dwight Phipps
Director of Photography:Chris Mably

Film advertisement created by DDB, Canada for Subaru, within the category: Automotive.

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CommandZ's picture

Long walk for a damn short drink. What no pay off line or anything?!

CommandZ
Activity Score 2498
Creative Director
CrackerJackFlash's picture

I don't believe it needs to be spelled out.

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

Temple's picture

I'll take the 1000 FPS shots and nothing much more really.

Temple
Activity Score 11341
Creative Director
stickynotes's picture

niiiiiiiiiice one! doesn't need words, if you ask me. nice built up and way of showcasing the car.

stickynotes
Activity Score 1094
gmint7's picture

Good sht

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

Sh4d0w's picture

Interesting how dubstep becomes a new "must have" in car advertising and anything that shows off with power and strenght ;)

Sh4d0w
Activity Score 47
Graphic Designer at Aks me personally if you would like to know more about my projects and/or my work place
kleenex's picture

Well this was a steaming pile of crap...

kleenex
Activity Score 51166
Web Designer/Developer
Badj's picture

Created an account just to complinent on this one.

Badj
Activity Score 50
Art Director at BCP Montreal
chuckieT's picture

I've seen so many ads where stuff is melting ... like that Perrier commercial ... the visual is not interesting anymore.

Also, looks like the client made them shove in the driving footage near the end. Then the agency attempted to compensate by cutting back to the slow motion drift. Oh what a biz.

chuckieT
Activity Score 680
Creative
DancingDave's picture

@chuckieT - Still going chuckie? Thought you were going to close your account. Further proof that nothing you say has any validity, and your insistence on staying anonymous also tells us that you are a coward.

DancingDave
Activity Score 82
Copywriter
chuckieT's picture

That comment was posted two months ago – as indicated by the date above the post.

It's nice to see that even though I have stopped using this account (with this one exception to respond to your unfounded allegations), you haven't stopped being stupid.

chuckieT
Activity Score 680
Creative
DancingDave's picture

@chuckieT- my bad. I'm not used to checking fine copy like yourself. I usually leave that to you juniors. Thanks for that- I guess you can teach me something.

DancingDave
Activity Score 82
Copywriter
fezz's picture

Wow. Such build up for pulse pounding footage of a can melting. And the climax...a sprinkler system going off! Good god. Such a huge step back from where this brand was a while back.

fezz
spears ava's picture

very cool

spears ava
Activity Score 206
Copywriter
Nike Diesel's picture

The 1000 fps is super sexy to watch along with the track.

Nike Diesel
Activity Score 13630
Art Director
Lawson Hembree's picture

This isn't your Mom's Subaru.

Lawson Hembree
Activity Score 444
JustinCarrasquillo's picture

Great concept! love it

JustinCarrasquillo
Activity Score 563
Photographer at Los Angeles, CA |

http://www.justincarrasquillo.com

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