Agency Network: 
November 2010


To herald the launch of their holiday drinks and their signature red cups, Starbucks used the magic of snowflake kites to bring you the first snowfall of the season. The TV spot is running on cable networks such as MTV, TBS and Comedy Central.

Film advertisement created by BBDO, United States for Starbucks, within the category: Food.

Advertising Agency: BBDO, USA
Chief Creative Officer: David Lubars
Senior Creative Director: Linda Honan
Producer: Becky Burkhard
Copywriter: Laddie Peterson
Art Director: Danilo Boer
Executive Music Producer: Rani Vaz
Production Company: Epoch/ Rattling Stick
Director: Danny Kleinman
Director of Photography: Carl Nilsson
Edit House: Cut & Run
Editor: Steve Gandolfi
Visual Effect: Framestone
VFX: Mary Butler
Producer: James Razzall
Mixing: Steve Rosen / Sonic Union
Music: “Snow Day” by Matt Pond PA
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Highest Rated

morse's picture

It's pretty and feels like Christmas.

Activity Score 18024
Art Director |

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Temple's picture

Why would you need a whole minute to tell us the obvious. And not so interestingly.

Activity Score 11341
Creative Director
morse's picture

It's pretty and feels like Christmas.

Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

nize! makes me smile

CuriousPencil's picture

Makes me feel Christmassy too, but maybe I'm too practical for my own good: that number of kites, jowl-to-jowl, floating in a soft Summer breeze- in the Winter-had me being realistic and simultaneously disappoined .Great soundtrack though.

Activity Score 4225
sirvan's picture

What's up w/ BBDO and their paper things? Snowflakes? Monsters? Dolls?

Regardless, glad to see matt pond pa getting some moniesz.

Activity Score 29860


"I love some things, and don't love some other things."

Guest's picture

I wish Starbucks would offer patterns / instructions to make these beautiful kites, in full-sized and mini versions. I would love to make them for the holidays! Happy Winter everyone. :-)

Guest's picture

I agree. 1st thing i thought. what beautiful kites.

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