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Helmet

Agency Network: 
Published/Aired: 
August 2010

Description

Film advertisement created by Bos, Canada for SportChek, within the category: Retail Services.

Advertising Agency: Bos, Toronto, Canada
Creative Directors: Chad Borlase, Gary Watson
Agency Producer: Maddie Gauthier
Director: Brian Lee Hughes
Production Company: OPC, Toronto
Executive Producer: Harland Weiss
Producer: Merrie Wasson
Director of Photography: Tico Poulakakis
Editors: Brian Wells, Ryan Hunt, School Editing
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Highest Rated

redbully's picture

basically, she got the wrong size. get the right size at Sportchek.

It's funny, I like it.

redbully
Activity Score 30
ivan's picture

See the rest of the campaign here: http://adsoftheworld.com/taxonomy/brand/sportchek

ivan
Creative Director at Ads of the World
thedesignaddict's picture

Well, I like it. Short, simple and quirky.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Guest's picture

i dont really get this

Guest
redbully's picture

basically, she got the wrong size. get the right size at Sportchek.

It's funny, I like it.

redbully
Activity Score 30
Guest's picture

They have a much better version out now where the asian dude says "this is crazy" and she says "crazy awesome" and winks. It's weird but hilarious! I'm trying to find it online.

Guest
Guest's picture

I need to find the one where she says "crazy, Awesome"and then winks

Guest
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