ADVERTISING

Special Broadcasting Service

The Real You Matters

Agency: Havas

Description

A non-inclusive workplace is one where people feel they cannot be themselves. It comes at a cost. It's psychologically exhausting for employees and it reduces work productivity. 'The real you matters' tackles the subject of inclusion, by featuring people who feel the need to hide an essential part of who they are out of fear of being excluded, judged or discriminated against. The film's conclusion highlights this absurdity and states the view of the Special Broadcasting Service that everyone should feel free to be themselves at work.

This professional campaign titled 'The Real You Matters' was published in Australia in April, 2018. It was created for the brand: Special Broadcasting Service, by ad agency: Havas. This Film medium campaign is related to the Media industry and contains 1 media asset. It was submitted almost 6 years ago.

Credits

Advertising Agency: Havas, Melbourne, Australia
Executive Creative Director: Damian Royce
Art Directors: Zoe Yeoman, Joey Newton
Copywriter: Liam Travers
Director: Carl Sorheim

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