Old West

Agency Network: 
February 2017

Snickers: Old West, Live at Super Bowl LI

Film advertisment created by BBDO, United States for Snickers, within the category: Confectionery, Snacks.

Advertising Agency: BBDO, New York, USA
Chief Creative Officers: David Lubars, Greg Hahn
Executive Creative Directors: Gianfranco Arena, Peter Kain
Creative Directors: Scott Mahoney, Dan Oliva
Director of Integrated Production: David Rolfe
Group Executive Director: Amy Wertheimer
President: Kirsten Flanik
Global Account Director: Susannah Keller
Account Directors: Lisa Piliguian, Tani Corbacho
Music Producer: Melissa Chester
Account Manager: Blake Maraoui
Account Executive: Danee Fields
Group Planning Director: Annemarie Norris
Senior Communications Planner: Sean Stogner
Marketing: Berta De Pablos
Brand Director / Filled Bars Portfolio: Allison Miazga-Bedrick
Corporate Affairs: Lee Andrews
Senior Brand Manager / Public Relations / Corporate Affairs: Amy Vasquez
Celebrity Talent Acquisition: Brad Sheehan / The Marketing Arm
Production Company : O POSITIVE
Director: Jim Jenkins
Executive Producer: Ralph Laucella
Executive Producer: Marc Grill
Head of Production: Devon Clark
Director of Photography: Mauro Fiore
Live Broadcast Producer: Blake Morrison
Editorial: Arcade Edit
Executive Producer: Chrissy DeSimone
Editor: Geoff Hounsell
Producer: Adam Becht
Assistant Editor: Laura Sanford
Music: EMOTO
Composer: John Adair
Executive Music Producer: Paul Schultz
Sound Designers: Andres Velasquez, Andrew Tracy / One Thousand Birds
Sound Design Producer: Laura Dopp
Graphics: SQUAD 47
Executive Producer / Creative Director: Steve Greenstein
Graphics: Timber
Executive Producer: Back Hightchew
Media Agency: STARCOM
Director: Julie Dalonzo
Associate Director: Bill McKinney

Comments (5)

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Highest Rated

Leviandr's picture
Activity Score 38

The idea had fully potential, but the execution failed.

kleenex's picture
Activity Score 50610

nice idea.

Leviandr's picture
Activity Score 38

The idea had fully potential, but the execution failed.

morse's picture
Activity Score 18024

Good concept, but somehow falls short.

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halaby87's picture
Activity Score 10166

could be better

CrackerJackFlash's picture
Activity Score 19601