Agency Network: 
May 2016

Film advertisment created by Leagas Delaney, Czechia for Skoda, within the category: Automotive.

We will turn your CV into the opportunity of the lifetime.

Comments (11)

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Highest Rated

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Totally overpromising.

andylefty's picture
Activity Score 4535

Love the animation and feel. Don't get the ad. Thought it was for a job site.

Are they saying you will go far at Skoda.

The translation doesn't seem to make sense.

kleenex's picture
Activity Score 51022

Love the animation.

Temple's picture
Activity Score 11341

This has more "positivity" than Asimov's positron brains. Actually so much "positivity" that unfortunately one needs a break around 45''.

Where is the idea's picture
Where is the idea
Activity Score 707

Woah! brilliant execution...nice idea. Just that the connect with Skoda turning every CV into an opportunity of a lifetime is misleading. Fits better for a recruitment agency or a job portal.

dbor's picture
Activity Score 1455

What a strange connection with Škoda.

Wordfruit's picture
Activity Score 1023

The animation is great.

I presume this is to get more people to look at Skoda as a place to work?

"We will turn your CV into the opportunity of a lifetime," I don't think works. Though maybe it works in Czech.

Is the ad trying to say that Skoda will look at your experience and make a perfect-fit job for you, and that translates for you, into a great opportunity?

If yes, I guess there are many ways to redo the ad, but without changing the concept or the animation, just changing the could say something along the lines that it starts with the person's CV, and that's what leads to the opportunity of a lifetime (not those exact words). But that's not a perfect solution and it will only work if the aim of the ad is to get more people to send their CVs in to Skoda.

But this might be irrelevant -- maybe it's just a translation thing -- maybe it works fine in Czech.

sonyx's picture
Activity Score 45

I think it is a recruitment campaign for Skoda, isn't it? Well done, guys!

Tilbin Thambi's picture
Tilbin Thambi
Activity Score 189

It's on of the classic ads...

GonzoGoesToBitgurg's picture
Activity Score 114

I don't know, I think this is way too similar to Pottermore's add...

It looks dead. It smells dead. Yet it's moving around... That's interesting.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Totally overpromising.

F-16's picture
Activity Score 7

great short film for recruitment theme. Great art..