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Agency Network: 
Published/Aired: 
December 2009

Description

Film advertisement created by 303 Group, Australia for Royal Life Saving, within the category: Public Interest, NGO.

Advertising Agency: 303, Australia
Creative Director: Lindsay Medalia
Creatives: Richard Berney
Director: Richard Berney
Producer: Phoebe Dunn
Production Company: Split Screen
Producer: Lee Guy-Wallis
DOP: Allan Myles
Sound Engineer: Brad Habib - Soundbyte Studios
Editor: Matt Osborne - First Light
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CopyRight's picture

really nice, but "don't drink and drown"???? shouldn't it be "don't drink and swim", or sth ??

CopyRight
Activity Score 713
cinnamatron's picture

When you're drunk you hypothetically can't swim, therefore drown. Hence, being inebriated and too drunk to operate a vehicle. What does 'sth' mean?
http://adsoftheworld.com/comment/edit/393502
#drinkanddrive #ad @cinnamatron
http://crackade.blogspot.com

cinnamatron
Activity Score 7
Copywriter
mikeelrapido's picture

Scary...

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

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alexander_bickov's picture

Great execution

alexander_bickov
Activity Score 3279
Marlus Lau's picture

Don't drink and dive!

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
satrianee's picture

Verrry good execution.

satrianee
Activity Score 3748
shahidali's picture

a feather added to the profile of the DoP Allen Myles. but wonder whether the ad will be of any benefit for the viewers apart from describing surrealism.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

mgriff21's picture

don't drink and drown ... hmm. How about don't drink and swim.

mgriff21
Activity Score 592
Art Director at VCU Brandcenter (Richmond, VA) 2011 |

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

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