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Acknowledgment

Agency Network: 
Published/Aired: 
May 2012

Description

Film advertisement created by Ponce, Argentina for Rexona, within the category: Health.

Advertising Agency: Ponce, Buenos Aires, Argentina
General Creative Directors: Ricardo Armentano, Analía Rios, Joaquín Cubria
Creative Directors: Mario Crudele, Lucas Cambiano
Art Directors: Nacho Pérez de Muro, German Zecchi
Copywriter: Nicolás Chanseaud
Production Company: Park Pictures / Labhouse
Director: 300 ml
Executive Producer: Flora Fernandez Marengo
Producer: Maria Jose Garofali
DOP: Lula Carvalho
Production Designer: Julain Romera
Editor: Marcelo Moraes
Post Production: Che Revolution Post
Music: Salmón Osado
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Highest Rated

Temple's picture

Excellent insight, lovely.

Temple
Activity Score 11341
Creative Director
FlorPalazzolo's picture

Acknowledgment.I like it.Really like it.

FlorPalazzolo
Activity Score 29
Planner at Universidad Caece
nepotiums's picture

Good.

nepotiums
Activity Score 251
Copywriter
Temple's picture

Excellent insight, lovely.

Temple
Activity Score 11341
Creative Director
killazol1's picture

really nice

killazol1
Activity Score 354
Hadrons's picture

Great copy. love their approach. good spot.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

carlamarroquin's picture

Me encantó la contraposición pie - manos/trasero/cabello/cara.

carlamarroquin
Activity Score 107
Creative Director at Punto 69
kleenex's picture

I love the idea.

kleenex
Activity Score 51166
Web Designer/Developer
abake's picture

Lovely. I just found the ending a bit... pedestrian. "Acknowledge them by keeping them dry and fresh" sounds a bit underwhelming.
But it's still an awesome spot.

abake
Activity Score 1262
RMG Connect Colombia
Corbeen's picture

swims in the sea of average.. just another cliche with nice pics.. sorry..

Corbeen
Activity Score 1093
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