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The essay

Campaign
Agency Network: 
Published/Aired: 
March 2011

Also From This Campaign 3

Description

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

Caption

There are week-ends, and there are Kangoo week-ends

Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Mathieu Vinciguerra
Assistant Art Director: Mélanie Pennec
Copywriter: Olivier Dermaux
Director: Laurent Tirard
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gogel's picture

wow, great!

gogel
Activity Score 74
Copywriter
AKesseli's picture

No one goes places because they can pack their car well. When was the last time trunk size sold you on a $25,000 car? Yet cars always advertise it. The weakest of the bunch I think.

AKesseli
Activity Score 210
Boston University
AdBuzzer's picture

Not very innovative, but sorta put me into good mood.

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

bhuvneshwar.chd's picture

like it.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

Zaidi's picture

very good

Zaidi
Activity Score 80
Advertising
liv's picture

!nice work

liv
Activity Score 7
Creative Director
copy-what's picture

decent enough...made me smile.

copy-what
Activity Score 8
Copywriter at Rightclickasia
Kriativity's picture

awesome...emotional ads srsly work!

Kriativity
Activity Score 414
Glut's picture

my god! back to the 90´s

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
Pepino's picture

renault always had interesting ads... always...
same with cellular phones. nokia is a wife, alcatel a secret love. ;) alcatel offer good quality at a lower price than nokia.

Pepino
Beamen's picture

Not very original but nice execution!

Beamen
Activity Score 225
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