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Agency Network: 
Published/Aired: 
August 2008

Description

Film advertisement created by Euro RSCG, United Kingdom for Peugeot, within the category: Automotive.

Advertising Agency: EURO RSCG, France
Agency Client Management: Vanessa Barros
International: Arnaud Dutant
Creative Director: Rémi Babinet
Copywriter: Jean-Christophe Royer
Art Director: Eric Astorgue
TV Production: Fabrice Brovelli, Solène Frank
Director: Michael Downing
Production: Wanda
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Guest's picture

I like this very much.

Guest
Guest's picture

what is the idea?

Guest
Guest's picture

ok my bad, sound on give the idea.

But i don't like it. "My car is more exiting than my naked wife"...well, it's really time to change your wife.

Guest
ivan's picture

I think it's just a joke. It's not to be taken literally.

ivan
Creative Director at Ads of the World
Guest's picture

limon in my eyes. please stop.

Guest
gioborde's picture

its ok. Liked post production better. This path has been explored too much.

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

Guest's picture

I prefer the women, and you?

Guest
Guest's picture

oh boy, in the economy you would say "the worst is yet to come"...
this commercial is close to it. Agency failed.

Guest
Guest's picture

boring.

Guest
Guest's picture

isn't it saying tha car can feel what the man who drive it feels. the car and the man, two in one.

Guest
Guest's picture

is it the idea behind it ? sorry but i don't get it...

Guest
Guest's picture

new approach

but not enough for me

Guest
Notorious's picture

I'm cool with the execution, but the message is hard to get, and whats making it even harder is that there is only the logo. NO WRITTEN MESSAGE

common folks

is this the end of beautiful european ad industry?!!!!!!!

Notorious
Activity Score 666
Other at Freeman Advertising |

outsmart me, if you can

Guest's picture

It's done. I saw this commercial but better, the guy works for the police and is disconnecting a bomb, and the heart bet accelerates when he gets into the car.

Guest
samvijayv's picture

very nice superub..... new approach.

samvijayv
Activity Score 104
Other
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