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Stop the suffering

Agency Network: 
Published/Aired: 
December 2008

Description

Film advertisement created by Leo Burnett, Lebanon for Pert, within the category: Health.

Advertising Agency: Leo Burnett, Beirut, Lebanon
Creative Directors: Bechara Mouzannar, Ghida Younes
Art Directors: Areej Mahmoud, Yasmina Baz
Production House: Bent Image Lab
Director: Daniel Garcia
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fernando_pace's picture

Wow, very good idea.

fernando_pace
Activity Score 18
Art Director at Work
Guest's picture

Leo Burnett Great as always what a simple clever idea.

Guest
Guest's picture

cute, funny, made me laugh and somehow really touching. Good job on the sound ! Love it!

Guest
Guest's picture

Cool stuff, really fresh!

Guest
Jet Propulsion Lab's picture

That was a VERY entertaining spot! Fantastic animation. Very imaginative work. Thumbs up from me, too.

Jet Propulsion Lab
Activity Score 10679
Copywriter
StarlaY's picture

totally agree... Hair care is a difficult era to come up with fresh ideas but here's a really good example about how it can be done!

well done people...

StarlaY
Activity Score 310
Copywriter |

“Inspiration exists, but it has to find us working.” Picasso.

Jet Propulsion Lab's picture

I heard they're making the blonde hair version of the spot. You know, just to be PC.

; )

Jet Propulsion Lab
Activity Score 10679
Copywriter
StarlaY's picture

Ha ha, how nice of them... considering the Caucasians as well

StarlaY
Activity Score 310
Copywriter |

“Inspiration exists, but it has to find us working.” Picasso.

Nanel's picture

awesome!!!!!!!

Nanel
Activity Score 283
Copywriter
Guest's picture

QUE ASCO

Guest
Guest's picture

haha. i like the idea.

Guest
Guest's picture

i also like it. bravo.

Guest
sneakyhands's picture

it's cool... might overpromise that you won't shed.

sneakyhands
Activity Score 1857
Copywriter
panda won's picture

nice job!

panda won
Activity Score 12
Guest's picture

Great Idea! I think the hugging scene( the last scene) should not be included in the ad. But Excellent!

Guest
i am zero's picture

great insight!
i agree with the GUEST COMMENTATOTR above,
that picking up scene looks like Doggy position
everything else is just great!

i am zero
Activity Score 142
Art Director |

---
i am zero

funky_frogii's picture

very gooooooooood.love this

infected by a virus called creative
http://addot.blogspot.com/

funky_frogii
Activity Score 2538
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

NASEERov's picture

these hairs realy broke my heart. And those people did a very nice work

NASEERov
Activity Score 30
Photographer at eng & caricature artist & graphic designer & photographer |

WE REACH THE SKY

Guest's picture

Superb!!!!!
Great!!!!
Brilliant!!!!
Why didn't I think abt this?:(

Guest
Guest's picture

比较新奇

Guest
Guest's picture

比较新奇

Guest
Guest's picture

congratulations leo beirut.

Guest
LeeHarvey's picture

leo beirut.... LOL! Great animation by the way.

LeeHarvey
Activity Score 3045
Creative Director
sgre2504's picture

great! I love it!

sgre2504
Activity Score 137
Art Director
Guest's picture

fantastic!!! very fresh

Guest
Guest's picture

HAHAHAHHAHAaaaa
and more
HahahahahahahahAHHAHAHA

very funnnnnnnnnnnnnnnyyyyyy

Guest
Guest's picture

WOW

Guest
Guest's picture

Hilarious!

Guest
Guest's picture

amazing!

Guest
Guest's picture

Love it!

Guest
Guest's picture

Gorgeous :)

Guest
Guest's picture

That's very appealing. Now, I'll be scared of brushing my hair.

Guest
Guest's picture

GO BEIRUT!

Guest
flustered's picture

lmao great idea!

flustered
Activity Score 38
Sales
ZorZi's picture

Good job team :-)
Proud of you all.

ZorZi
Activity Score 18
Guest's picture

supperrrrrrrrrrrrrrrrrrrrrrrr

Guest
kurtberengeiger's picture

I'm so jealous.
Absolutely 100% amazing.

kurtberengeiger
Activity Score 7323
Copywriter
Guest's picture

tEchnicaLLy....grEaaTTT...&..cOOl....huMM..ReEllY....inCreaDIbLe.

Guest
delithekid's picture

great work. congrats!

*

delithekid
Activity Score 54
Copywriter |

simple is the best.

Guest's picture

Wow,very good

Guest
mark3r's picture

Great Ad!

mark3r
Activity Score 1949
Art Director at Scout
Guest's picture

Amazing... made me laugh and the message got through

Guest
capywriter's picture

super, clear and simple! Very good job!

capywriter
Activity Score 5509
Copywriter at Freelance
Guest's picture

great

Guest
Guest's picture

creativity at its best..

Guest
Wordnerd's picture

damn! i think this is the best ideas about loosing hair i ever saw. and a great execution too

Wordnerd
Activity Score 6692
Copywriter
Guest's picture

I muat say i was impressed to see such ad... it is so true that it is a loss to lose ur hair!!
Great job

Guest
Guest's picture

Creative

Guest
saithihahseng's picture

WOW Amazing .. that's so so so Great... idea and Art work.

saithihahseng
Activity Score 10
Graphic Designer at Raffles Design Institute ,Bangkok,Thailand. |

saidoe

Guest's picture

Ohhh this is good - and for a hard subject and hard client. Good to see good REAL work. Well done and take a bow.

Guest
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