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sirvan's picture

Didn't need to show the competitive product.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

cognitive's picture

Funny concept, but those Mexican Coke bottles looked so enticing compared to the cans of Pepsi. Fail.

cognitive
Activity Score 168
Videographer at Austin, Texas |

www.cognitivefilms.com

ticoticonofuba's picture

Danza? Brazil?

ticoticonofuba
Activity Score 14
Miami Ad School
Green_DNA's picture

This is my number one complaint about pepsi ads, they always feel the need to take a shit all over coke. If your product is so great, why do you need to put your competitor down? It feels like a cheap shot to me.

Green_DNA
Activity Score 26
kleenex's picture

It is a good cheap shot imo...

kleenex
Activity Score 51110
Web Designer/Developer
kleenex's picture

It is a good cheap shot imo...

kleenex
Activity Score 51110
Web Designer/Developer
atb2005's picture

You must be equally angry at Apple......

atb2005
Activity Score 13557
Green_DNA's picture

I use Apple computers, but you're right. I really don't like the "I'm a Mac" campaign.

Green_DNA
Activity Score 26
dean viii's picture

wow is this bad.

dean viii
Activity Score 1686
Creative Director
gadgets's picture

now wait for Coca Cola answer...

gadgets
Activity Score 1063
CuriousPencil's picture

AT LAST some corner of the world had the cojones to do this. Totally smart way to subvert the uncopyrightable image of Santa, one of the reasons Coke claimed it in the first place. This has inevitable all over its deliciousness. That said, we should all be aware of the backroom on this. If this goes its viral 'will they won't they' way, the tired Cola Wars will return, both players will win and we, the consumer.... oh hang on, we're in advertising...

Solid Work.

CuriousPencil
Activity Score 4225
Copywriter
morse's picture

Funny, but it also positions Pepsi as a follower who tries to steal some of the glory from Coca-Cola.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

samer wagdy's picture

Fail

samer wagdy
Activity Score 2
Graphic Designer at study @ Misr university for science and technology
miko1aj's picture

i can't believe on how BAAAAAD it is. On every level including so NAIVE idea. It's only a fancy of a marketing dept. and nothing more. Pepsi has been killed by stupid brand building, or rather insanely bad advertising for DECADES. Now it is just crappy as the product itself, so maybe it suits. I'm not a fan of Coke, as I don't drink such beverages, but Coca Cola has builded a BRAND, style, vitality and philosophy. All that Pepsi has is stupid, schoolish jokes. What a shallowness.

miko1aj
Activity Score 3086
kalpesh78's picture

nothing great...

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

Libertyed's picture

Even Santa, knows what's hype...! Pepsi...!

Libertyed
Activity Score 30
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