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#SayGoodNytol

Agency Network: 
Published/Aired: 
May 2017

Nytol: #SayGoodNytol

Description: 

More and more of us suffer from sleeplessness these days, and every now and then we need a helping hand to break the cycle and get a good night's sleep.

This campaign from Lucky Generals and Nytol is a humorous reflection of what it feels like when your mind just won't stop racing, and aims to show occasional sufferers that on occasion, Nytol can be used to help.

Film advertisment created by Lucky Generals, United Kingdom for Nytol, within the category: Pharmaceutical.

Advertising Agency: Lucky Generals, London, UK
Art Director: Mat Joiner
Copywriter: Rory McCaskill

Comments (2)

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Highest Rated

morse's picture
morse
Activity Score 18024

Captures the feeling of insomnia well.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

morse's picture
morse
Activity Score 18024

Captures the feeling of insomnia well.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

rogermer's picture
rogermer
Activity Score 115

A one minute version would've worked better.

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