October 2010

Career Mode: Alison, Marketing Freelancer

Creative Director: Pia Hunter
Executive Producer: Ian Hunter
Creative Lead: Simone Hodges
Video Producer: Christina Libertini
Production Company: IDENTITY / New York, NY
Executive Producers: Joe Masi, Alana Hall
Director: Andrew Walton
Producer: Patrick Fischer
DP: Jeff Stonehouse
Editorial: UNION Editorial / New York, NY
Producer: Caryn Maclean
Editors: Jinx Godfrey, Sloane Klevin
Sound Mixer (LA): Dan Kent
Sound Mixer (Seattle): Bob Marts

Comments (7)

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morse's picture
Activity Score 18024

Honest, simple and pleasant to watch. Finally a fashion ad that talks about fashion.

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Hibon's picture
Activity Score 3734

Yes, clever way to talk about fashion... but i'm sorry for the voice.(irritating)

Simple ideas are the best !

jackmancer2017's picture

Geez, just watch it again and look at the composition and colours of the shots, and the timing. Great production.

Guest's picture

This sold fashion without having to sell anything. Just took you into her mindset. I love it

vanMeter's picture
Activity Score 80

Wonderful. For Nordstrom's this was a giant leap in strategy.

Guest's picture

I think morse, comment above, hit the ad on the head.

AmOgodzzz's picture
Activity Score 826

Wow, Alison the tall marketing freelancer with the annoying voice is really boring and not likable on any level. Why on earth did Nordstrom do an entire two minute commercial of her talking about her wardrobe and how she prepares for job interviews? This is not relevant or compelling at all. Hire an agency, Nordstrom. Or a marketing freelancer.