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Published/Aired: 
October 2010

Description

Film advertisement created by TBWA, Canada for Nissan, within the category: Automotive.

Advertising Agency: TBWA, Toronto, Canada
Chief Creative Office: Jack Neary
Creative Directors: Mark Mason, Allen Oke, James Ansley
Copywriter: Graeme Campbell
Art Director: Cliff Seto, Mark Mason
Agency Producer: Nadya MacNeil, Lindsay Hutchison
Visual Effects: MassMarket
Director: Laurent Ladru
Executive Producer: Christine Schneider
Producer: Leighton Greer
VFX Supervisor: Kyle Cassidy
Animation Supervisor: Dan Vislocky
Composite Supervisor: Shahana Kahn
Modeling Supervisor: Andy Kim
Matte Painting Supervisor: Matt Conway
PreViz Supervisor: Matt Connolly
PreViz Animators: Zee Myers, Anthony Rizzo
Lead Animator: David Boskser
VFX Artist: Ben Liu
Rigging Lead: Sean Keally
Rigger: Joel Anderson
Texture Painters: Kevin Manning, Justin Lewers, Punn Winatrakoon, Eric Mattson
Modeler: Mike Riendeau
Lighters: Jin Choi, Michael Clark, Robby Branham, Ryan McDougal, Barry Kreigshauer
Effects Artists: Wayne Hollingsworth, Brian Alvarez, Keil Gnebba
Animators: Chris Meeks, Yvain Gnabro
Compositors: Andres Rascon, Ryan Raith
CG Artist: Matt Berenty
Concept Artists: Srisuwan Skan, Marc Gabbana, Emmanuel Shui
Storyboard Artist: Rusty Dumas
Editor: Brett Nicoletti
Matte Painters: Matt Conway, Shahen Jordan, Andrew Park
Designers: Ignacio Frenandez, Ryan Osga, Kenesha Sneed, Keith Thompson
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ivan's picture
ivan
Creative Director at Ads of the World
Kotovski's picture

it's look like a pc-game trailer

Kotovski
Activity Score 61
Copywriter
Guest's picture

Lord of the Rings.

Guest
kalpesh78's picture

juke is a joke.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

Temple's picture

Much better than the previous installment. Still misses, that something special that makes Halo ads score so high at the chilling factor.

Temple
Activity Score 11341
Creative Director
Mielcu's picture

I don't think that LoTR mixed with Equilibrium is a good combination for a car.

Mielcu
Activity Score 2
Copywriter at DDB Warszawa
HappyHour's picture

such a shame nissan spent so much advertising such a stupid looking car

HappyHour
Activity Score 2381
Guest's picture

so without any humor they say Juke save the world? ok. 1 star.

Guest
picopalqlea's picture

one of the ugliest and stupid car ever built.....nissan, they never learn.

picopalqlea
Activity Score 999
morse's picture

Love the idea. Something fresh for a car.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

Lame. Really, really, really, lame.

Guest
CuriousPencil's picture

"The stuff of legend, urban legend." Can someone explain the concept of 'dictionary' to these people? There they might learn the difference between sci-fi and apocryphal myth. I think "Nissan Juke had a really great campaign" is the only urban legend we're seeing here.

Oh, and that nod to LOTR? A lump of metal becoming molten again? High chance that's the fate to which the agency has consigned these poor cars.

Not approved.

CuriousPencil
Activity Score 4225
Copywriter
Guest's picture

archaic concept/spot/realisation !

Guest
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