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Published/Aired: 
July 2009

Description

Film advertisement created by Ruf Lanz, Switzerland for Muehlehalde Home for the Blind, within the category: Professional Services.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Danielle Lanz, Markus Ruf
Art Director: Grit Wolany
Copywriter: Torsten Maas
Film director: Patrick Senn
Production Company: Condor Film, Zurich, Switzerland
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Guest's picture

blame it on research...

Guest
Guest's picture

great one!!!!
Bravo

Guest
Prof's picture

that is just plain weird. what kind of mental association is that?

u could have given them all cancer or turned them into computers and said "hey theres more money going to cancer/computer research, hope ull give some to the blind guys."

doesnt make a lot of sense...

Prof
Activity Score 1449
Copywriter |

Quite really.

Guest's picture

Yes, but how much money do Swiss donate to BLIND animals? Not much I bet.

Ah hah! Feel the power of MY logic Misters Lanz and Ruf. Well it makes as much sense as yours.

Guest
Guest's picture

Very smart thought. Love it.

Guest
Guest's picture

I'm in the middle, I like it, but I don't like the comparative subject, but that is the spot. I like the realization. It is true what Prof says: "You can give them all cancer, and said Swiss donate to cancer, hopefully now to Blinds too =D!" >_>.
That's not good, anyway, animals are on a really big problem with our treatment to earth.
An example where comparative is not discrediting other good action:
"They spend thousands on contraband of exotic animals, hopefully a blind still can preform.
Donate now."
You still have your animal preform, but don't give shit to poor Swiss. xD

-Andrey Vaslit.

Guest
alexander_bickov's picture

I remember an idea "We are animals" from Wrangler

alexander_bickov
Activity Score 3279
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