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Piracy Uncovered - Lost Files

Campaign
Agency Network: 
Published/Aired: 
May 2013

Also From This Campaign 3

Description

Developed 3 web videos to raise awareness of the dangers of using pirated software for S.E. Asia. Mythology and supernatural themes are deeply rooted in Asian cultures. Attracting the attention of such creatures are not only taboo but seen as extremely sinister. We leverage on their fears to drive home the message of Piracy costs more than you think.

Film advertisement created by Wunderman, Singapore for Microsoft, within the category: Electronics, Technology.

Advertising Agency: Wunderman, Singapore
Creative Director: Keith Tan
Art Director: Moses Gunarman
Junior Art Director: Soenar Santoso
Copywriter: Liao Junqi
Junior Copywriters: Shawn Choy, Chan Long Teng
Production Company: Forange Pictures
Director: Edwin Tan
DOP: Gerald Stahlmann
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Highest Rated

JonnyyRamone's picture

Is that a dropbox folder the ghost is supposedly deleting from? Cause if it is then what if someone who also has access to the folder is just deleting them?

JonnyyRamone
Activity Score 167
Wee Kim Wee School of Communication and Information
certaintly's picture

HUH?

certaintly
Activity Score 3994
kleenex's picture

I agree with you. All three ads are strange and not a good way.

kleenex
Activity Score 51098
Web Designer/Developer
JonnyyRamone's picture

Is that a dropbox folder the ghost is supposedly deleting from? Cause if it is then what if someone who also has access to the folder is just deleting them?

JonnyyRamone
Activity Score 167
Wee Kim Wee School of Communication and Information
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