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Weave your magic

Agency Network: 
Published/Aired: 
June 2013

Description

Film advertisement created by Wieden + Kennedy, United States for Lurpak, within the category: Food.

Advertising Agency: Wieden + Kennedy, New York, USA
Executive Creative Directors: Tony Davidson, Kim Papworth
Creative Directors / Art Directors / Copywriters: Dan Norris, Ray Shaughnessy
Agency Producer: Matthew Ellingham
Account Supervisors: Helen Foulder, Will Acha
Producer: Zeno Campbell-Salmon
Director: Scott Lyon
Editor: Art Jones
Sound Design / Arrangement: Aaron Reynolds At Wave
Post Production: The Mill
Music: Alex Baranowski
Account Manager: Angharad Thomas
Planner: Jennifer Lewis
Director Of Photography: John Mathieson
Editing Company: Work Post
Production Company: Outsider London
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Highest Rated

freakyhash's picture

i want lurpak now...

freakyhash
Activity Score 12
CrackerJackFlash's picture

beautiful

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

kleenex's picture

great filming.

kleenex
Activity Score 51110
Web Designer/Developer
certaintly's picture

pretty boring

nice concept though

certaintly
Activity Score 3994
monoliz's picture

production is great, in my opinion they could compress it to half leaving behind not-that-much-magical parts of film.

monoliz
Activity Score 1304
uncertaintly's picture

great images. Makes me salivate. But butter... ?

uncertaintly
Activity Score 223
Yuxin's picture

nice film

Yuxin
Activity Score 64
arnwald's picture

Good copy, great voice.

arnwald
Activity Score 52
Forabord, Barcelona
_bradhall's picture

When an ad for butter can put a jaded ad audience in a trance, it's a winner. Wow.

_bradhall
Activity Score 17
Art Director at Brigham Young University
freakyhash's picture

i want lurpak now...

freakyhash
Activity Score 12
Spoonfeederxxx11's picture

This ad does nothing for me, but what it does do is make you hungry, which I guess is what it is supposed to do...

Worthy of a Cannes?

No!

Spoonfeederxxx11
Activity Score 184
Copywriter
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