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Insignia

Published/Aired: 
November 2010

Description

Redefining the market of sex toys, changing presumptions of people to the industry.

Advertising Agency: Lelo, Stockholm, Sweden
Creative Directors: Colin Hanna, Steve Thomson, Michael Beets
Art Director: Michael Beets
Copywriter: Colin Hanna
Photographer: Michael Beets
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Prof's picture

w t f

Prof
Activity Score 1449
Copywriter |

Quite really.

Wordnerd's picture

same here. the twins don't get shit

Wordnerd
Activity Score 6692
Copywriter
Ron Burgundy's picture

I felt like I was about to get an 800 number to chat live.

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Mick001's picture

Beautiful ad but you don't get the point if you don't already know the brand!

Mick001
Activity Score 144
CEO of "Exclusive Group"
Ron Burgundy's picture

ur right, watched it again...for the "professional" who enjoys her special time it nails the visual emotion/metaphors, but the spot doesnt climax....pun intended...since it doesnt, its comes off more like a looping video for a trade booth, than an ad

Ron Burgundy
Activity Score 1630
Art Director at Southern California
atb2005's picture

I don't think it's that bad.. I mean the product is there.. nothing graphic shown. These toys look nice. They would go well with the decor of my place..

atb2005
Activity Score 13557
antoniobac's picture

is this an ad for a futurist looking dildo?

antoniobac
Activity Score 192
PUCP
abake's picture

Didn't really like the ad or music, but I suppose I'm not really the target audience here...

abake
Activity Score 1262
RMG Connect Colombia
kleenex's picture

I say the ad works for me.

kleenex
Activity Score 51110
Web Designer/Developer
Boxey's picture

Full of style. Void of concept.

Boxey
Activity Score 8879
Melaleuca In-House
Temple's picture

Yawn

Temple
Activity Score 11341
Creative Director
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