Comments (17)

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Highest Rated

gmint7's picture
Activity Score 2675


you need to love knight rider to love it..

rarely nowadays..


twelve_noon's picture
Activity Score 617

this is pretty bad i guess...

Néstor's picture
Activity Score 126

a little borring... but i wanna these!

booyacka01's picture
Activity Score 66

It feels like a client written ad, i hope. If it wasn't, oh my God what a let down. Why post it here so that everyone can see it. If you create something like that, God forbid, you try and hide it in the darkest corner of the agency.

Frank Zhao's picture
Frank Zhao
Activity Score 56

the car is not bad, anyway

Tincho's picture
Activity Score 1093

Nice Client - Nice Product.

1st borring idea for DDB -> :(

djakuza's picture
Activity Score 517

OMG soooooo bad. this ad, the guy, the music, the concept..... bad bad bad

pabloaotw's picture
Activity Score 235

The music? The music is the key of the idea. Maybe you don't get it.
I think it's ok. And I believe that many people here qualifies the ads based on its origin.
PS: I'm not italian.

Haemoglobin's picture
Activity Score 33

Not a brillant idea... I like the amarcord music by Supercar. That's great!

AdsSuck's picture

cool ad unlike all the other stupid car ads.

Tapper's picture
Activity Score 490

Your all full of shit, and don't know shit, this ad is cool, could have been executed better

Strip. Strip. Strip.

kernel's picture
Activity Score 2

I don't think so. It's not that bad, I think the writer was more on the period. If you know Knight Rider then you'll know.. My only comment is that the editing is a bit fast there's no establishing point on the strength of the car. (well its only 30 secs)

Kaifa's picture
Activity Score 136

I don't like many of DDB's works here, but I think this is one of their's best. The car is intended for 35-40 years old and the music and the concept of Knight Rider is right, because KITT in Italy is still so considered by people of that age.

If the problem is, as sometimes it appears, the ad comes from Italy, is your problem.

(Yes, I'm italian)
[No, I don't work for DDB]

"I could have killed 'em all, I could kill you. In town you're the law, out here it's me. Don't push it. Don't push it or I'll give you a war you won't believe."

gmint7's picture
Activity Score 2675


you need to love knight rider to love it..

rarely nowadays..


dongregg's picture
Activity Score 9

its not that bad, but it cuold have be better.

Axl's picture
Activity Score 266


Hiperion's picture
Activity Score 3138

Bad acting, normal idea.

killsometime's picture
Activity Score 13

truly a very dull one