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Break Time Friday

Agency Network: 
Published/Aired: 
March 2012

Description

Film advertisement created by JWT, Italy for Kit Kat, within the category: Confectionery, Snacks.

Advertising Agency: JWT, Milan, Italy
Executive Creative Director: Daniela Radice
Art Director: Simone Adami
Copywriter: Federico Castelli
Creative Digital Specialist: Marco Papale
Account Director: Belinda Hall
Account Planner: Marco Bandini
Account Manager: Mariella Tilena
Web Designer: Giulio Cuscito
Senior Digital Project Manager: Alberto Conni
System Design: Gianluca Cirone
System Design / Software Development: Timothy Van Der Gen
Flash Development / System Design: Pesce Juri
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Highest Rated

Wordfruit's picture

The idea doesn't seem to as solidly say "Have a break" as some previous Kit-kat stuff.

But I think people will want to get their portraits done. Sounds like it might work well.

Wordfruit
Activity Score 1023
Wordfruit's picture

The idea doesn't seem to as solidly say "Have a break" as some previous Kit-kat stuff.

But I think people will want to get their portraits done. Sounds like it might work well.

Wordfruit
Activity Score 1023
kleenex's picture

I like it.

kleenex
Activity Score 51110
Web Designer/Developer
gioborde's picture

I like the idea, i think itll be fun, but i cant really associate this with the "have a break" concept

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

andylefty's picture

No association with line. Sort of like it however a lot of work on kitkat's side.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
bate_palmas's picture

Very, very meh I'm afraid.

Nice video though.

bate_palmas
Activity Score 1479
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