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In crescendo

Published/Aired: 
June 2007
Description: 
Advertising Agency: Tandem DDB, Spain
Creative Director: Albert Astorga
Art Directors: Jaume Badia, Ferriol Tugues
Agency Producer: Vicky Monino
Production Company: Agosto
Director: Nacho Gayan
Executive Producer: Rafa Montilla
Line Producer: Toni Moreno
Director of photography: Paco Femenia
Post-production: Metropolitana
Music: BSO Alla Turca

Comments (16)

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copywriter.txt's picture
copywriter.txt
Activity Score 828

Great film. It was inspired in this:

brain123's picture
brain123
Activity Score 830

Basically the same...

copywriter.txt's picture
copywriter.txt
Activity Score 828

But credits for who saw this and said "this can be a kick ass film".

Boony wants a beer's picture
Boony wants a beer
Activity Score 380

Basically the same? It's exactly the same. Looks great, but they should at least have waited a while. At least "Balls" didn't rip off Letterman straight away, so people didn't immediately know it was a copy.

Axxl's picture
Axxl
Activity Score 208

I don't understand this film at all. Why are these sticks build on the car? And why are there these bottles? Is it a famous song? Sorry, I'm confused. Please help me.
And the idea is stolen. Hmm....

copywriter.txt's picture
copywriter.txt
Activity Score 828

The song is Alla Turca: Allegretto, the third movement of Piano Sonata nº11 of from Mozart.

Umlaut's picture
Umlaut
Activity Score 199

I feel let down now that I know it was stolen

kalpesh78's picture
kalpesh78
Activity Score 2578

Geat film if its not 'inspired'.

ideas....30 minutes nahi toh free.

otto54's picture
otto54
Activity Score 381

This film is great even if it was inspired by a street artist.
All the greatest idaes come from an everyday life inspiration. But use that for a client difficult like Audi is very impressive.
Bravissimi.

copywriter.txt's picture
copywriter.txt
Activity Score 828

I share the same opinion.

hrd2mpress's picture
hrd2mpress
Activity Score 62

why does honda 'cog' come to mind? it's not the same but yet...

Steeef's picture
Steeef
Activity Score 135

Sometimes advertising is so simple...

Just claim somebody else its idea and hope to get away with it...

Overall i think it lame!

And you call yourself creative...

juliangray's picture
juliangray
Activity Score 987

I love the idea, couldnt think how they came up with that...
but when i findout that they didnt had that idea and the only decided to use someones performance in a film, i cant avoid to feel some dissapointment

puppiepoppy's picture
puppiepoppy
Activity Score 1634

SOME ARTIST HAS DONE THIS EXACT STUNT BEFORE. THEY PUT ON A PAIR OF ROLLERSKATES AND DID THE SAME THING.

So, DDB ripped it off without sharing the credit?

Beatboxer's picture
Beatboxer
Activity Score 1517

I saw the original long time ago, and was amazed. It's a brilliant idea.

This is an authentic rip-off, but a GOOD one, at least. The ending is very well chosen. :)

sL.'s picture
sL.
Activity Score 12

a bad ending......

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