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Abandoned

Agency Network: 
Published/Aired: 
October 2012

Description

How do you advertise an outstanding TV-experience in High Definition? Especially for people who can’t yet see in HD? With a spot which is directly aimed at the target group. People who enjoy great movies at home on TV. People who - like filmmakers - share a passion for intense pictures and vivid details. And with an idea which focuses on the most important thing when watching TV – the eyes. The result? A story of warning, nicely wrapped as a fairytale. And of course with a twinkle in the eye: It’s the night all eyes left.

Film advertisement created by Hello, Germany for HD+, within the category: Media.

Advertising Agency: Hello, Munich, Germany
Creative Director: Marc Strotmann
Art Director: Konstantin Keim
Copywriter: Tommi Böck
Director: Misko Iho
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kleenex's picture

noooo....

kleenex
Activity Score 51126
Web Designer/Developer
Abhishek Parikh's picture

i like the 'eyeballs' element... that's about it.

Abhishek Parikh
Activity Score 568
Klara K.'s picture

There is something to it...

Klara K.
Activity Score 3343
Charles University in Prague
stickynotes's picture

reminded me of this: http://www.coloribus.com/adsarchive/prints/lamisil-eyeball-mecca-13160...
nice fairy tale narrating and direction!

stickynotes
Activity Score 1094
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