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A Grande Virada

Agency Network: 
Published/Aired: 
August 2012

Description

In 2012 Havaianas celebrates its 50 years by launching a limited edition of sandals which 100% of sales are going to be donated to the UNICEF. The sandal remembers the 90's when people started turning the sole to top inspiring Alpargatas to create the Top models. This film tells a little more about this rich history.

Film advertisement created by BBDO, United States for Havaianas, within the category: Fashion.

Advertising Agency: AlmapBBDO, USA
General Creative Director: Marcello Serpa
Creative Directors: Sandro Rosa, Luciana Haguiara
Art Director: Ricardo Pocci
Copywriters: Luciana Haguiara, João Paulo Testa
Producer: Acaca
Sound: B, A, START
Accounts: Cristina Chacon, Mariana Gomiero
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Highest Rated

Sandeep U's picture

sir u always do well

Sandeep U
Activity Score 24
DraftFCB-ULKA, Mumbai |

sandy24

kleenex's picture

Well the opening animation was solid.

kleenex
Activity Score 51126
Web Designer/Developer
Sandeep U's picture

sir u always do well

Sandeep U
Activity Score 24
DraftFCB-ULKA, Mumbai |

sandy24

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