Agency Network: 
August 2008

Also From This Campaign 2


Film advertisement created by The Martin Agency, United States for Hanes, within the category: Fashion.

Advertising Agency: The Martin Agency, USA
Sr. Art Director: David McKay
Copywriter: Brett Baker
CD: Rob Shapiro
Agency EP: Molly Schaaf
Assistant Producer: Rebecca Gricus
Prod Company: Anonymous Content
Director: Patrick Sherman
EP: Cassie Hulen
EP / Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Richard Berman
Editorial: Lost Planet
Editor: Charlie Johnston
Assistant Editor: Jesse Haas
Producer: Anne Vega
Telecine: Company 3
Colorist: Shawn Coleman
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hungryhunter's picture


Activity Score 22
Taem Young & Rubicam
Neil Levy's picture

it would be cool if in real life, charlie sheen's license plate really did say "masheen". that's funny.

Neil Levy
Activity Score 314
Copywriter |

neil levy

sneakyhands's picture

this has been airing for the past few weeks here. sad to say, it's pretty boring. i like both celebs and think that nobody makes a better undershirt than hanes, but the campaign is still clutter-bait for me.

Activity Score 1857
mikepants2005's picture

Why would someone (especially Charlie Sheen) tell another guy what underwear he is wearing? "Hey you're gonna love this. I'm wearing the new Hanes boxer brief". Is he chatting him up? Not even gay people are that forward! This is the most contrived pile of shit I have ever seen!

Activity Score 504
Valet Fan's picture

Look for the valet, Eric! He is quite the character and very funny! His improv is hilarious!

Valet Fan
Guest's picture

He is clearly driving his father's car the license plate is obviously short for Martin Sheen

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