Advertisement
Log in or register to post comments
miko1aj's picture

g'd ad mates. Not ridiculous.

miko1aj
Activity Score 3086
silvi's picture

I like it.

silvi
Activity Score 4172
Copywriter
F.Abboud's picture

True, good TVC with much attention to details, and walking the extra mile with the Mirror Frame! I like it :)

F.Abboud
Activity Score 218
Planner
Guest's picture

Seems nice work's happenin down under!

Guest
hagemony's picture

love it..

hagemony
Activity Score 335
qiqay's picture

WoW..loVe it..

qiqay
Activity Score 4
Creative Director at -
satrianee's picture

beautiful. great in deed.

satrianee
Activity Score 3748
Guest's picture

seriously guys.. why is everyone loving it?? what are u loving? besides the rhyming, which kind of makes it sound like a poem..
simple animation, no twist (other than the visual one with the frame)... the story is as straightforward as it gets... there also doesn't seem to be a purpose for animating it. could have been shot... with exactly the same effect.. a regular ad...

Guest
frcxshw's picture

Dude, it's an ad that is selling insurance which is boring. As an insurance company, how do you get away from boring without being silly or stupid while still maintaining serious concern for your client's needs? Establish charm and warmth through this animation style. The use of rhyme serves to counter the inherent boring seriousness of the message.
It's a simple solution which, although not very exciting, is very effective. There may be other ways of doing it but this one works well.
If it were shot with regular people, it would have been very forgettable.

frcxshw
Activity Score 87
USA
Featured Content

Latest Collections

Advertisement