Advertisement

Earthquake

Campaign
Agency Network: 
Published/Aired: 
September 2010

Description

Film advertisement created by The Vidal Partnership, United States for FEMA, within the category: Public Interest, NGO.

Advertising Agency: Vidal Partnership, New York, USA
Executive Creative Directors: Paco Olavarrieta, Mauricio Galván
Creative Directors: Javier Fuentes, Alvaro Ramos
Art Directors / Copywriters: Javier Fuentes, Alvaro Ramos
Post-Production: The Mill, Perception NY, USA
Director: Fred Clapp
Log in or register to post comments

Highest Rated

Guest's picture

Agree with when you're talking about 20 30 or even 60 sec TV formats, but a 10 sec tv ad it pretty damn close to a print ad, don't you think?
This ad is not trying to make a storytelling version of the Print ad.
This is a great format to air right before programs and is probably easier for a media to give you a 10 sec media space than a 30 or a 60.
When you look at the whole picture, it ain't so lame and actually makes a lot of sense.

Guest
Temple's picture

When you turn a TV commercial into a print ad, the result is usually poor. But when you turn a print ad into a TV commercial the result is lame.

Temple
Activity Score 11341
Creative Director
Guest's picture

Agree with when you're talking about 20 30 or even 60 sec TV formats, but a 10 sec tv ad it pretty damn close to a print ad, don't you think?
This ad is not trying to make a storytelling version of the Print ad.
This is a great format to air right before programs and is probably easier for a media to give you a 10 sec media space than a 30 or a 60.
When you look at the whole picture, it ain't so lame and actually makes a lot of sense.

Guest
Featured Content

Latest Collections

Advertisement