ADVERTISING

Dulux

Animated mural music video

Agency: Euro RSCG

Description

Dulux Valentine and BETC’s animated music video based on live mural art performances in French cities is finally ready. Discover how the artists did it!
 
We invited 3 cutting-edge artists to mix their talents in order to offer the French public an innovative performance, uncovering the 'arty' edge of the Let's Colour Project. 

This project was initiated by American mural painter MWM under people's eyes in Marseilles, Lyon and Paris. Each stage of MWM's work was captured on film by the young collective of directors Le Groupuscule -- gathering over 700.000 images by the end of the performances -- in order to make the video clip of Monsieur Monsieur's new track "Walls are dancing".

This professional campaign titled 'Animated mural music video' was published in France in September, 2010. It was created for the brand: Dulux, by ad agency: Euro RSCG. This Film medium campaign is related to the House, Garden industry and contains 1 media asset. It was submitted over 13 years ago.

Credits

Advertising Agency: BETC Euro RSCG, France

Mural Painter: MWM

Directors: Le Groupuscule

Music: Monsieur Monsieur


Production: RITA Films

Executive Production: COSA

Event Production: Upian

Music Supervision: BETC Music

Label: Green United Music

ADVERTISING

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