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Tarraxinha

Agency Network: 
Published/Aired: 
April 2012

Cuca - Tarraxinha Red

Description: 

Our Cuca, now mini. This is the concept and the punch line for the launching of the Cuca mini. Cuca is the biggest brand in Angola. It's the Angolans beer. To launch this new 25cl beer, (the regular Cuca has 31cl) we created a spot introducing the smaller Cuca at the very best Angolan way. Smaller Cuca, small girl, 100% Angola.

Film advertisment created by TBWA, Angola for Cuca, within the category: Alcoholic Drinks.

Advertising Agency: TBWA, Luanda, Angola
Creative Directors: Diogo Peixoto, Miguel Reis
Art Director: Diogo Peixoto
Copywriter: Miguel Reis
Additional Advertising Agencys: Molotov Films

Comments (4)

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morse's picture
morse
Activity Score 18024

Certainly very interesting, but I'm not sure I got the joke...

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

CrackerJackFlash's picture
CrackerJackFlash
Activity Score 19599

good things come in little packages?

certaintly's picture
certaintly
Activity Score 3994

HUH?

dont understand.

is that supposed to be an underaged girl?

kleenex's picture
kleenex
Activity Score 50174

I do not think this sells the product at all.

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