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A step from Zero

Agency Network: 
Published/Aired: 
June 2012

Description

Film advertisement created by Ogilvy, France for Coca-Cola Zero, within the category: Non-Alcoholic Drinks.

Advertising Agency: Ogilvy & Mather, Paris, France
Chief Creative Officer: Chris Garbutt
Executive Director Branded Entertainment / Digital Head: Fred Levron
Creatives: Baptiste Clinet, Florian Bodet, Nicolas Lautier, Adam Kennedy, Brandon, Rochon, Johnny Budden
Director: Nima Nourizadeh
Head Agency Producer: Laure Bayle
Music Artist: Metis & Aynzli Jones
Global Busness Director: Tonya Fossey
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kleenex's picture

nicely directed.

kleenex
Activity Score 51126
Web Designer/Developer
lahaff's picture

Looks awesome. A tad too long though imho.

lahaff
Activity Score 1518
Copywriter
Temple's picture

Tedious.

Temple
Activity Score 11341
Creative Director
wave's picture

Ogilvy congratulations! 2 minutes of absolute nothing!!!!!

wave
Activity Score 471
stickynotes's picture

why is there an underwater effect 2 of the characters? they seem to float and look like they were under water...WTF?
a bit of a billy ellliot story here, feels a little outdated. but nicely captured.

stickynotes
Activity Score 1094
denfilm's picture

so-so

denfilm
Activity Score 406
Art Director at www.ministryfilm.com |

www.ministryfilm.com

supernova2046's picture

Inspired from Forrest Gump? Remember the scene that how the Elvis' move come from?

supernova2046
Activity Score 2
Wordfruit's picture

If a lot of people start doing the dance I guess that's a judge of it.

Wordfruit
Activity Score 1023
certaintly's picture

exaaaaaaaaactly haha, i just didnt find it believable

certaintly
Activity Score 3994
Nike Diesel's picture

Phew... that was really boring.

Nike Diesel
Activity Score 13630
Art Director
ivanm16's picture

phew... lost a couple of minutes too.

ivanm16
Activity Score 404
Copywriter at TBWA Dominican Republic
gadgets's picture

it has a story but it is too long and boring.

gadgets
Activity Score 1063
vlads's picture

yeah first idea i guess and too long. dont konw eh

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

nepotiums's picture

Too lengthy, I guess.

nepotiums
Activity Score 251
Copywriter
m-adman's picture

So what inspired moonwalk?

m-adman
Activity Score 185
selectivememory's picture

No I liked the song, and I like the story, except it could've included footage of him going to Vegas on So you Think You Can Dance, for all this effort...and time. Why did you leave that out?

selectivememory
Activity Score 48
Copywriter
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