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Superstition

Campaign
Agency Network: 
Published/Aired: 
February 2012

Also From This Campaign 3

Description

Film advertisement created by Wieden + Kennedy, United States for Coca-Cola, within the category: Non-Alcoholic Drinks.

Advertising Agency: Wieden + Kennedy, Portland, USA
Executive Creative Directors: Susan Hoffman, Mark Fitzloff, Iain Tait
Creative Directors: Hal Curtis, Jeff Gillette
Copywriter: Heather Ryder
Art Director: Chris Thurman
Developers: Ryan Bowers, James Steele
Community Managements: Josie Goldberg, Josh Millrod
Senior Communcations Planner: Seth Coffrin
Account Team: Gene Willis, Courtney Trull, Kevin Sypal, Laurie Holtz
Measurement Strategy: Eugen Krasnopolsky
Digital Copywriter: Darcie Burell
Planners: Nicole Brandell, Dave Burg, Maria Correa
Digital Art Directors: Dani Gurlanick, Josh Boston
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Highest Rated

Hadrons's picture

You kidding me.. you should see my kids watching the game and their "creative" superstition... lol.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Hadrons's picture

Brilliant, and my favorite ad.
You can't go wrong. :-)

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

morse's picture

I would not have understood this one without the title.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Hadrons's picture

You kidding me.. you should see my kids watching the game and their "creative" superstition... lol.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

TatiiiAlmeida's picture

It's obvious, very cute and funny. =)

TatiiiAlmeida
Activity Score 166
Copywriter at Marketing in Automotive Aftermarket at Tuba Cabos (automotive cables) |

Automotive Aftermarket Coordinator | Tuba Cabos | www.tubacabos.com.br

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