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Catch

Campaign
Agency Network: 
Published/Aired: 
February 2012

Description

Film advertisement created by Wieden + Kennedy, United States for Coca-Cola, within the category: Non-Alcoholic Drinks.

Advertising Agency: Wieden + Kennedy, Portland, USA
Executive Creative Directors: Susan Hoffman, Mark Fitzloff, Iain Tait
Creative Directors: Hal Curtis, Jeff Gillette
Copywriter: Heather Ryder
Art Director: Chris Thurman
Developers: Ryan Bowers, James Steele
Community Managements: Josie Goldberg, Josh Millrod
Senior Communcations Planner: Seth Coffrin
Account Team: Gene Willis, Courtney Trull, Kevin Sypal, Laurie Holtz
Measurement Strategy: Eugen Krasnopolsky
Digital Copywriter: Darcie Burell
Planners: Nicole Brandell, Dave Burg, Maria Correa
Digital Art Directors: Dani Gurlanick, Josh Boston
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morse's picture

Very good. Perfect match for superbowl.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

jponino's picture

agreed, the best of the series

jponino
Activity Score 601
Copywriter at ISCOM, copywriter and art director
Noosphere's picture

Awesome. Feel good commercial done right and at the right moment.

Noosphere
Activity Score 48
Copywriter at UK
marano's picture

I was waiting for a punchline that never came. Opening the bottle and it spraying everywhere, or something. This felt incomplete to me.

marano
Activity Score 348
Graphic Designer
simonds08's picture

i was thinking the same thing. bears are clumsy.

simonds08
Activity Score 598
TatiiiAlmeida's picture

it's perfect for super bowl. I like when brands use the universe of the event to do their ads, they are more interesting then others are not talking about sports. People is there to watch a game, why say sad things (like others), it's happy moment. Great Coca!

TatiiiAlmeida
Activity Score 166
Copywriter at Marketing in Automotive Aftermarket at Tuba Cabos (automotive cables) |

Automotive Aftermarket Coordinator | Tuba Cabos | www.tubacabos.com.br

sambuca's picture

dont open the bottle!!!!!!!!

sambuca
Activity Score 1066
Art Director at tolingo GmbH
Manoma's picture

... In 20 years we'll see them drinking it to be refreshed...
Just with icebergs less...

Manoma
Activity Score 1108
Copywriter
torontose's picture

nice

torontose
Activity Score 393
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