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Buying car

Agency Network: 
Published/Aired: 
June 2011

Description

Film advertisement created by Voskhod, Russia for Chery, within the category: Automotive.

Advertising Agency: Voskhod, Yekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Art Director: Vladislav Derevyannykh
Copywriters: Evgeny Primachenko, Aleksandr Parkhomenko
Production company: PSB Film
Director: Thomas Richter
DOP: Aaron Barnes
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morse's picture

Good idea, poorly executed.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Aabigel's picture

The ad says: "This car has nothing more to offer, it's just a car" when other campaings are saying: "It's more than just a car." But this is just my opinion...

Aabigel
Activity Score 7
Babes-Bolyai University, Cluj-Napoca, Romania
corporal_hicks's picture

So you buy just a car nothing more, becouse it's cheap!

corporal_hicks
Activity Score 365
Art Director
Johnson.A's picture

Anti-Reference group. Makes the Cherry not interesting and others more exciting of a car.

Johnson.A
Activity Score 43
Ryerson
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