Lunch break

Agency Network: 
January 2010

Boots Opticians: Lunch break

Film advertisment created by Mother, United Kingdom for Boots Opticians, within the category: Recreation, Leisure.

Advertising Agency: Mother, UK
Production company: Rattling Stick
Director: Sara Dunlop
Producer: Stuart Bentham
Editor: Nik Hindson at The Assembly Rooms
Post-production: MPC
Audio post-production: Factory
DoP: Ben Davis

Comments (10)

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sirvan's picture
Activity Score 29860

Theme line needs work, but otherwise good spot. Good insight.


"I love some things, and don't love some other things."

monsieurange's picture
Activity Score 520

Just good!

raghavendra's picture
Activity Score 232

people would generally find a free pair of not much use to them.
but this ad gives the buyer a very good reason of possessing the second pair.

good insight, nice ad.

michdec's picture
Activity Score 440

I believe having a second pair of glasses is very useful. A lot of opticians offer 'buy one get one free' nowadays - I think this spot makes boots stand out in the crowd in a positive way.

shahidali's picture
Activity Score 4069

superb concept. and even better execution. well done.


esia's picture
Activity Score 239

nothingspecial. just okay.

Let’s do something great together.

silvi's picture
Activity Score 4172

I don´t like the last scene, with the three happy girls walking like in Sex and the City. very cliche.
The rest of the film is good.

amraly77's picture
Activity Score 55

I agree with that ... But I think that's a client thing, so can't really blame agency for that.. "Then I want the three girls wearing my glasses and walking in the city, enjoying the glasses"

Spoonfeederxxx's picture
Activity Score 641

I like to judge an ad on why didn't I think of that and leaves you with a sense of jealousy...

This ad is ok and nothing but...

chris myles's picture
chris myles
Activity Score 429

simple illustration but there is a cliche at the end.