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Published/Aired: 
October 2009

Also From This Campaign 3

Description

Film advertisement created by Lowe, South Africa for Association for Responsible Alcohol Use, within the category: Public Interest, NGO.

Advertising Agency: Lowe Bull, Cape Town, South Africa
Creative Director: Kirk Gainsford
Art Director: Cameron Watson
Copywriter: Simon Lotze
Production: Anton Visser, Velocity Films
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everartz's picture

bad

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

yup, this comment is bad.

Guest
sirvan's picture

Very real. And no, not "bad". …although the moral here is say "NO" when they ask if you've been drinking, lol.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

Memetic's picture

Very moving. Honest enough to make you think.

Memetic
Activity Score 150
Copywriter
canvasmind's picture

agree with Memetic

canvasmind
Activity Score 2
Editor
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