November 2012

To promote the 2012 Argentina New Cinema Film Festival in Hollywood, we wanted to leverage a painfully obvious reality: Hollywood loves to produce American remakes of successful foreign films, and when it does, the results are often far from ideal.

Film advertisment created by Saatchi & Saatchi, United States for Argentina New Cinema Film Festival, within the category: Professional Services.

Advertising Agency: Conill Saatchi & Saatchi, USA
Executive Creative Director: Ross Ludwig
Creative Director: Mario Granatur
Group Creative Director: Veronica Elizondo
Art Director: Martin Donovan
Copywriter: Jessica Cuevas
Director of Production Services: Lourdes Caballero
Broadcast Producer: Krysta Rosales
Director: Dos Ex Maquina
D.P.: Sacha Riviere
Producer: Laura Castro
Sound: Tono Studios
Music: Noise Band

Comments (4)

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kleenex's picture
Activity Score 50528

man those are over acted.

alausa's picture
Activity Score 1420

Nice insight.

DaAvitar's picture
Activity Score 198

Lol...i like

Temple's picture
Activity Score 11337

Very good, bravo!