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Singing smoke alarms

Campaign
Agency Network: 
Published/Aired: 
December 2009

Also From This Campaign 2

Description

Residential fires increase dramatically over the holidays. Our goal was to make people more aware of the importance of their smoke alarms.

Film advertisement created by Red, Canada for Alberta Fire Prevention, within the category: Public Interest, NGO.

Caption

Holiday season is fire season. Check your smoke alarm.

Advertising Agency: RED The Agency, Edmonton, Canada
Creative Director: Ryan Kelly
Art Director: Dennis Lenarduzzi
Copywriter: Ryan Kelly
Photographer: Dale Spychka
Editor: Studio Post
Account Supervisor: Alana Williams
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slowrider's picture

kewl!!!

slowrider
Activity Score 648
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

mgriff21's picture

eh..

mgriff21
Activity Score 592
Art Director at VCU Brandcenter (Richmond, VA) 2011 |

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

mycidea's picture

great. simple and direct.

mycidea
Activity Score 90
Marlus Lau's picture

simple and annoying.

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
CrackerJackFlash's picture

alarmingly effective

CrackerJackFlash
Activity Score 19601
Creative Director |

www.crackerjackflash.com

WillyLatasa's picture

VERY SLOW VERSION, BUT I LOVE IT!!!

WillyLatasa
Activity Score 616
Art Director at Sinus.la |

"Bright ideas bring better results"

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