An Unexpected Briefing #airnzhobbit

Agency Network: 
November 2012

An Unexpected Briefing #airnzhobbit


Film advertisment created by .99, New Zealand for Air New Zealand, within the category: Transport.

Advertising Agency: .99, New Zealand

Comments (13)

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Tom Megginson's picture
Tom Megginson
Activity Score 548

How could you take so much potential, and botch it so completely?

DesignDine's picture
Activity Score 1313

Oh! What a sweet! I was spell-bounded! Truly amazing!

Joseph_Thomas's picture
Activity Score 31

Wow. That was boring.

certaintly's picture
Activity Score 3994


kurtberengeiger's picture
Activity Score 7323

About the only inflight safety briefing I'd watch. Even if only once...

kleenex's picture
Activity Score 50582

Well that was different, BUTTTTT

They must love doing this stuff...

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Great fun, bro.

The Jobless Writer
Will Think for Salary

Nike Diesel's picture
Nike Diesel
Activity Score 13630

Tedious and no fun at all. Agree with Tom Megginson's comment.

Temple's picture
Activity Score 11337

I think you are missing the point here. The point is earned media for the airliner, through a unique and original media. Everything around us is an advertising medium, and the case study of this airliner proves it once again. Btw, lovely execution as well.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

I did. Totally.
And with 8 million hits on YouTube I think I'll go and eat my own words now.

rrgoto8's picture
Activity Score 175

Not too special but probably the only safety video I would watch

the pencil's picture
the pencil
Activity Score 235

It's definitely expected for NZ companies to be banking on the LOTR franchise but this one is painfully mediocre. Much lacking in the idea dept.
Got boring after a while. The most exciting part for me was Peter Jackson's cameo.

tommysyatriadi's picture
Activity Score 6

great post i love it