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Zombie Preparedness, For Zombies

Campaign
Agency Network: 
Published/Aired: 
October 2011

Description

Direct advertisement created by Bozell, United States for Westlake Hardware, within the category: Retail Services.

Advertising Agency: Bozell, Omaha, NE USA
Creative Directors: Scott Rowe, Scott Bishop
Art Director: Dan Greve
Copywriter: Kerrey Brennan
Illustrator: Dan Greve
Additional credits: Ryan Weidman, Brian Wetjen
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TiltedChairCreative's picture

I don't get advocating both for and against zombies. I really liked it until the ad appealed TO zombies, rather than against them. The whole point of a big idea is a compelling perspective. Loved it before it was zombie-friendly.

TiltedChairCreative
Activity Score 513
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