Description
Brixton heroes, urban art and architectural detail combine to reflect the dynamic past and present of one of London’s most vibrant areas – as the world’s first urban complementary currency points to its future. Balancing expected currency motifs with state-of-the-art production techniques, these notes are both an advert for Brixton’s amazing diversity, and two-fingers to the pedestrian paper the rest of us have to carry in our wallets. Need to borrow a Ziggy anyone?
This professional campaign titled 'Money' was published in United Kingdom in September, 2012. It was created for the brand: The Brixton Pound, by ad agency: This Ain't Rock'n'Roll. This Direct medium campaign is related to the Recreation, Leisure industry and contains 1 media asset. It was submitted over 11 years ago.
Credits
Advertising Agency: This Ain't Rock'n'Roll, London, UK
Designers: Clive Russell, Charlie Waterhouse
Project Manager: Susan Tomlinson
Print Production: Paul Neal / Orion Security Print