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Eco bags

Agency Network: 
Published/Aired: 
June 2009
TBWA Direct Ad -  Eco bags

Description

TBWA\Vancouver has launched a line of environmentally-friendly bags, turning the standard shopping bag into a fashion accessory. These bags have generated buzz as far away as London and New York, winning awards and becoming a local in-demand product. The bags feature cheeky headlines such as, “See ladies, I am sensitive” and “My other bag is in my SUV”. The bags were intended to steer away from the too-earnest feeling of most environmentally-friendly products, and for this reason, several of the bags feature incongruous images such as a logger at work or a monster truck.

The bags are available to order through the website at http://tbwavan.com

Direct advertisement created by TBWA, Canada for TBWA, within the category: Agency Self-Promo.

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Highest Rated

655321's picture

These are hilarious.

655321
Activity Score 176
Guest's picture

Great idea –– sucky art direction on the bags.

Guest
655321's picture

These are hilarious.

655321
Activity Score 176
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